There can be no doubt that mobile Internet use is here to stay. What are your mobile services needs? Why should you be investing in them?
2013 sales of mobile devices reach 2.4 billion, and this number is expected to rise to just under 3 billion devices by the end of 2017. The term "mobile devices" above refers to laptop computers, ultra-mobile PCs, tablets, and cell phones.
At this rate, sales of tablets are projected to outgrow laptop sales by the year 2015. That means that within one year, mobile phone and tablet users accessing the Internet will outnumber computer users. Half of all local searches are already made from mobile devices. 80% of all people use their cell phones to make informed purchases. Are you prepared for this shift?
We can help you organize your content and develop features based on the needs of your users. A mobile optimized website or app will make it easier for customers to select you as their vendor, rather than your competitors. By making your company accessible to mobile devices, you can expand your customer base, and increase your sales while doing so.
As more and more people use mobile devices, any business that doesn't optimize its website for mobile devices will end up losing both customers and market shares. Basically, you can't afford not to optimize for mobile devices.
Starmind has many years of experience optimizing apps and websites for mobile devices. We develop everything from games to adaptations of information portals.
Mobile enhanced web sites through Responsive Design
The greatest advantage in optimizing your website for mobile devices is that it will mean that the website is entirely platform-independent. That is to say, the website will be built for the modern web browsers that are available for the various operative systems used by mobile devices.
Mobile optimization is performed with modern frontend development methods and HTML5, or “Responsive Web Design”. Ideally, this work will be guided by the “mobile first” philosophy, which means that the website will be built for mobile devices first, and then scaled up for desktop viewing.
Commonly, a design for the desktop version is produced first, and then adapted for mobile devices, but these days, when it is far from a foregone conclusion that everybody will be surfing in on a PC, it doesn't make sense to base your design on the desktop version.
HTML5 can accomplish a lot, and you don't need an app to make use of mobile device features like GPS positioning.
Another advantage of responsive design is that you don't have to maintain a dedicated version of the site for mobile devices, which has been the method of choice in the past. Anyone can tell that running two sites instead of one will involve a lot of extra work in terms of editing, maintenance, and redeveloping etc.
A mobile app will establish your brand better, as you'll always be easily accessible to users, even when they don't have any network coverage. If you need functionality, such as powerful and fast geopositioning, or some other feature that requires a more conventional application, our recommendation would be to build an app. An app will always feel faster to use, and has greater potential for integration with the native apps of the various mobile operating systems.
We develop apps for iPhone, Android, and Windows Phone.